Valverde Stage Productions Inc. is a non-profit community theatre group bringing live entertainment to the Inland Empire. Their spring musical production, Legally Blonde the Musical, runs at the Lewis Family Playhouse from 3/15 - 3/24.

Currently, I am producing the creative strategy and social media content to increase @valverdestage’s Instagram reach, followers, and engagement. From brainstorming to managing the content calendar to filming to editing to copywriting to scheduling posts, she’s doing it all!

In two months…

Reach +3,066%

Engagement +7,065%

Followers +37.3%

Impressions 243,603

Content Interactions 30,824

Funny, relatable memes about being a theatre performer to expand @valverdestage’s awareness and reach

In 3 weeks, the first meme reached 118K+ accounts, hit 200K+ views and 19K+ likes, and gained 35 followers. (Whoever said being a theatre kid is lame was so wrong!)

Behind the scenes content to engage @valverdestage’s followers and bring them along the rehearsal journey

Throwback posts, cast Q&A’s, sneak peeks, countdowns etc. to drive donations and ticket sales

Engaging stories to interact with @valverdestage’s followers